New product expands outreach of medical affairs organizations.
Definitive Healthcare today announced the availability of Monocl Professional Claims Extension, a new product that expands the ability of medical affairs organizations to identify and prioritize the right clinical experts. By adding clinical insights from medical claims data to analyze patient interactions, this product creates a strategic path for medical affairs teams to better inform medical research, drive improved clinical outcomes and accelerate product development.
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Healthcare Marketing Strategies for Reaching Diverse Audiences
May 14th 2024Amanda Powers-Han, Chief Marketing Officer, Greater Than One, and Pharmaceutical Executive Editorial Advisory Board member, discusses how improved DE&I in healthcare marketing strategies can not only reach diverse audiences more effectively but also contribute to improved patient care outcomes, challenges faced in crafting culturally sensitive messages, and much more.