In episode 108, the rest of the PharmExec editorial staff join Elaine and Miranda to give more insight into the profiles they've written about the eleven members of our 2022 Emerging Pharma Leaders.
Congratulations to our 2022 EPLs: Naveen Bazaj, Gardner Gendron, Aida Habtezion, Matthew J. Hawryluk, Charmaine Lykins, Divya Chadha Manek, Susan Pandya, Matthew R. Price, Quiona Russell, Patricia Torr, and Shetal Vyas!
You can listen and/or download the episode on SoundCloud, or directly through iTunes, GooglePlay, Stitcher, and Overcast.
The Misinformation Maze: Navigating Public Health in the Digital Age
March 11th 2025Jennifer Butler, chief commercial officer of Pleio, discusses misinformation's threat to public health, where patients are turning for trustworthy health information, the industry's pivot to peer-to-patient strategies to educate patients, and more.
Navigating Distrust: Pharma in the Age of Social Media
February 18th 2025Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve. He also explains dark social, how to combat misinformation, closing the trust gap, and more.