January 2017: Setting the Pace for the Patient Journey

Program provides effective, cost-efficient way to help patients overcome affordability barriers and obtain the critical medicines they need.

At the recent CBI Patient Assistance and Access Programs conference in Baltimore, Doyle elaborated on issues related to patient access and education that are causing currents in the traditional patient support models.

In the battle to differentiate a drug from others in the same therapeutic class, it's keeping an "incisive edge" around services delivery that counts.

The gap is continually growing between high-priced specialty therapies and retail pharmaceuticals. At CBI’s 6th Annual Hub and SPP Model Optimization Conference in Philadelphia this February, Triplefin’s Myra Reinhardt, Vice President of Product Strategy, discussed how Hub services can be tailored to fit “just right” for brands with price points and patient service requirements that are neither too big nor too small.

The Hub-Lite™ model offers an efficient approach to drugs whose cost or pattern of treatment don’t justify the expense of full-fledged patient services.