The latest news for pharma industry insiders.
Data Management Efficiencies Through Risk-Based Approaches and Innovations
Because of drastic changes in the clinical trial space, there is a need for advancing and streamlining design through risk-based methodologies and innovations.
Pharmacists Can Play Vital Role in Improving Access to Nutritious Foods
Food pharmacies, in particular, can be a great opportunity for pharmacists to collaborate with other providers, improve access to nutritious foods, and find unique opportunities to counsel patients.
Use of Abortion Pills Has Risen Significantly Post Roe, Research Shows
On the eve of oral arguments in a Supreme Court case that could affect future access to abortion pills, new research shows the fast-growing use of medication abortion nationally and the many ways women have obtained access to the method since Roe v. Wade was overturned in June 2022.
Aleve® Speaks The Painful Truth, Encouraging Consumers to Explore Their Pain Management Options
The new initiative spotlights real pain sufferers who share moving, firsthand accounts of opioid use disorder with consumers seeking pain relief options.
Influencer marketing in #healthcare and #pharma may seem anathema but we think it can be hugely effective.
Erik Moen and I wrote this piece on how we can learn from the tactics that
our colleagues and peers in #consumerhealth and #consumergoods are already taking to bring better product awareness to patients and #HCPs.
We hope to challenge your thinking that the only way to leverage influencer approaches is with celebrities!
Now tell me... what's the best #DOLs or #influencercampaign you've seen in this sector?
Have news you want us to share in Pharma Pulse? Reach out to Social Media Editor Miranda Schmalfuhs