Smarter Customer Engagement: How Embedded Compliance and Intelligence Delivers a Superior HCP Experience

Register free: http://www.pharmexec.com/pe_w/techIQ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​

Event Overview:

The global pandemic was a wakeup call of how fast conditions can change. For life science commercial teams, an agile, digitally-equipped workforce is no longer a ‘nice-to-have,’ but a must-have. For HCPs, digital channels rose in importance, creating new interaction preferences and expectations for personalization.

Successful customer engagement now requires greater precision, speed and scale to engage in a way that is both personalized to HCPs’ rapidly changing needs and compliant with constantly changing regulations.

Join Susan Hill, VP and GM of IQVIA Customer Engagement, and Michael Utell, VP and GM IQVIA Compliance, to learn about new business processes and information-sharing capabilities to deliver more personalized, compliant customer engagement, and in turn, deliver on commercial goals.

3 Key Take-aways:

• How intelligent workflows and built-in compliance controls can help you manage all the added layers of complexity in today’s digital-first environment
• How to seamlessly coordinate across all personal and digital channels so that resources are optimized and field teams can be more effective
• How to deliver a superior customer experience by leveraging intelligence to better understand HCPs and enable agile engagement planning

Speakers: Susan Hill, VP & General Manager, Customer Engagement, IQVIA

Michael Utell, VP and GM Compliance, IQVIA Technology and Commercial Solutions

Time and Date: Wednesday, May 26, 2021 at 11am EDT

On demand available after final airing until May 26, 2022

Sponsor: IQVIA Technologies

Register free: http://www.pharmexec.com/pe_w/techIQ ​ ​ ​