SPOTLIGHT -
Dawn Lacallade is LiveWorld’s Chief Social Strategist and Pharma Practice Lead.Connect with her @DawnL and on LinkedIn.
Pharma Companies Can Solve the Social Media Adverse Events Reporting Problem and Stop Worrying
Organizations can now confidently leverage social media and messaging platforms to market and share content, writes Dawn Lacallade.
Pharma Must Embrace Its Social Media Role
The absence of pharma brands on social media creates a significant void of reputable healthcare information to aid patients, writes Dawn Lacallade.