Authors


Margaret-Ann Cole

Latest:

Putting the "I" in "Team"

Pharma is embracing the cross-functional team. But that doesn't mean that you must blend in with the sheep. Putting your best foot forward strengthens the team...and you.


Alan Klein

Latest:

Wyeth V. Levine: An Attorneys' Perspective

Lawyers from Duane Morris LLP offer their take on the Supreme Court's groundshaking preemption decision


Robert Bedford, InfoMedics

Latest:

Tough Nut to Crack

An innovative approach bridges the pediatric communication gap


Ronald Branning

Latest:

Detailing Gets Personal

As pharma sales forces grow and their productivity declines, the question on everyone's mind is, "Has the traditional detail lost its punch?" The answer is unequivocally no. The sales force is still the best medium for forging valued and trusted relationships with targeted physicians.


Richard V. Michaels

Latest:

Mentoring for performance improvement in the workplace

The traditional boss-employee relationship has been replaced by a model in which the partnerships between managers and their employees - as well as those among managers across the organization - are a vital tool for enhancing performance.


Barbara Schreiner

Latest:

Spanning the Treatment Gap

How a diabetes field team helped docs overcome the treatment gap


Thomas Nagle

Latest:

Money-Back Guarantee

...and other ways you never thought to sell your drugs