EUPATI Launches Educational Toolbox on Medicines Research & Development
Open up and explore the European Patients’ Academy’s (EUPATI’s) new online Toolbox on Medicines Research & Development, available to European patient groups, patient advocates, and anyone who is interested in learning more about the medicines R&D process. “Our vision is that thousands of patient advocates in Europe will leverage the toolbox to enable more meaningful patient involvement and partnership in medicines R&D,” says EUPATI Director Jan Geissler.
Navigating Distrust: Pharma in the Age of Social Media
February 18th 2025Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve. He also explains dark social, how to combat misinformation, closing the trust gap, and more.