"A Gathering of Global Proportions" at DIA 2016
DIA 2016, DIA’s global annual meeting to advance health care product development around the world by connecting stakeholders to interdisciplinary insights and innovation, will deliver new content in new ways: For example, new Engage and Exchange Sessions allow you to work with other attendees to find solutions to shared challenges; and new DIAmond Sessions will connect you with top thought leaders and innovators from academia, industry, and government agencies to discuss interdisciplinary topics of global importance.
Navigating Distrust: Pharma in the Age of Social Media
February 18th 2025Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve. He also explains dark social, how to combat misinformation, closing the trust gap, and more.
The Misinformation Maze: Navigating Public Health in the Digital Age
March 11th 2025Jennifer Butler, chief commercial officer of Pleio, discusses misinformation's threat to public health, where patients are turning for trustworthy health information, the industry's pivot to peer-to-patient strategies to educate patients, and more.
