Health In Tech Announces New Partnerships to Use AI-Powered Platform to Launch New Self-Funded Health Plan

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Health In Tech announced new partnerships that it says will allow it to introduce a new self-funded health plan.¹ The Insurtech platform company is working with Vitable, direct primay care health plan provider, and MARPAI, a technology platform focused on health plan services. Health In Tech plans to provide those companies’ services with its eDIYBS platform to set pricing standards.

In a press release announcing the collaboration, Health In Tech’s chief growth officer Glenn Hillyer said, “This collaboration exemplifies our commitment to revolutionizing healthcare access and affordability. By integrating Vitable's hybrid DPC model–with their successful track record in effectively managing primary care and urgent care claims for self-funded and level-funded plans–with MARPAI's self-funded health plans, and the streamlined process for which Health In Tech is known for, we are working to deliver competitive value and comprehensive care to our clients."

Steven Baek, head of growth at Vitable, added, “We are excited to join forces with Health In Tech and MARPAI to bring our high-quality health plans at a significantly lower cost. Our commitment is to enhance member satisfaction and utilization while driving down healthcare costs."

MARPAI’s vice president of strategic accounts Ben Utz also said, “We are excited to announce our collaboration with both Health In Tech and Vitable, two leaders in the employee benefits space. Together, we hope to deliver smarter, seamless healthcare experiences that prioritize employee well-being, improve access to personalized care, and drive meaningful results for organizations."

This is just Health In Tech’s latest collaboration. In July of last year, the company announced a partnership with Adena Health and OSU Health Plan Solutions to bring new health plan options to employers in south-central Ohio.²

In a press release issued at the time, Hillyer said, “We are thrilled to collaborate with Adena Health and OSU Health Plan Solutions to offer these innovative level-funded health plans. This partnership underscores our commitment to providing employers with cost-effective health solutions that manage risks and deliver significant savings. Together, we are transforming the healthcare landscape in Ohio, making quality care more accessible and affordable for all."

Sources

1. Health In Tech Announces Innovative Collaboration with MARPAI and Vitable DPC to Offer Competitive Quotes in Enhanced Self-Funded Solutions. Health In Tech. January 22, 2025. Accessed January 27, 2025. https://www.prnewswire.com/news-releases/health-in-tech-announces-innovative-collaboration-with-marpai-and-vitable-dpc-to-offer-competitive-quotes-in-enhanced-self-funded-solutions-302357907.html
2. Health In Tech, Adena Health, and OSU Health Plan Solutions Partner to Bring Affordable Level-Funded Health Plans to Ohio Employers. Health In Tech. July 2, 2024. Accessed January 27, 2025. https://www.prnewswire.com/news-releases/health-in-tech-adena-health-and-osu-health-plan-solutions-partner-to-bring-affordable-level-funded-health-plans-to-ohio-employers-302187827.html