Dr Charles Daramola has an MBA in Marketing Management from Baruch College/City University of New York and a Doctorate degree in Health Education from Teachers College, Columbia University in New York. He has over 15 years’ experience in the pharmaceutical industry. He is currently a faculty member and program director in Marieb College of Health and Human Services at Florida Gulf Coast University I Fort Meyers, Florida. Contact Information: Dr Charles Daramola, Cell 973-985-4433. Email: drcharlesdaramola@gmail.com or cdaramola@fgcu.edu
Social Science Behavior Change Models: The Key to More Targeted Messages
October 9th 2018Behavioral social scientists try to understand human behavior and find ways to make people accept and adapt it. Pharma sales and marketing is no different – especially with the launch of a new product, writes Charles Daramola.