Authors



Diane Stephenson

Latest:

Open Science and Digital Health: A Brighter Future for Parkinson’s Disease

Collaborative efforts among researchers, clinicians, and industry are essential to unlock the full potential of digital health in transforming the lives of people with Parkinson's disease.


J. Kevin McHugh

Latest:

What Makes for a Great Leader in Pharma, and How to Hire One

A look into the traits that hiring managers of pharma companies should be searching for when hiring for a leadership role.


Alena Galante

Latest:

Virtual Medical Affairs Audits: A Viable Alternative

Virtual audits proving to be beneficial post-COVID despite continuing challenges.


Dan Schroen, Brand Insights Contributor, Head of Photo 51, a Fingerpaint company

Latest:

3 Steps to Supercharge Your Rare Disease Advocacy Partnerships

How these actions can help brand teams form effective and sustainable relationships with patient communities


Sam Murphy

Latest:

More Than a Trend: Steps to Ensure Patient-Centered Research Stays at the Forefront of Pharma

Pharma companies are now under increasing pressure, and increasingly willing, to offer a patient-centric approach. But with this increasing demand comes confusion about what patient-centered research actually is. 


Jonathan Olsen

Latest:

The Architecture of Global, Scalable, Next-Generation Patient Support Programs

Patient support programs (PSPs) have an opportunity for growth and innovation.


Sonja Foster-Storch

Latest:

Tapping NPs and PAs in Life Sciences Marketing

Amid the shifting focus from primary care to specialty care, using data-driven tactics can create tailored campaigns and meaningful relationships with nurse practitioners and physician assistants.


James Nyssen and Matt Gallant

Latest:

The Shifting Landscape of the Life Sciences Job Market

Planning for a post-recession scenario is essential, ensuring companies are prepared to scale up when funding permits.


Pam Wilson

Latest:

Why Program Management is the Key to Success for Life Science Companies

Delivering value with enterprise program management.


Dan Schroen

Latest:

From Clinical Trials to Market Success: 3 Approaches You Can Use Right Now for Allogeneic Therapies

Patient centricity and access highlight keys to success for new development.


Timothy Hare, Brand Insights Contributor, VP, Head of Data Science, 81qd

Latest:

The Intelligent AI Consumer

Artificial Intelligence (AI) fueled by real-world healthcare data has yet to be fully leveraged by biopharmaceutical companies but is poised to revolutionize their business strategies.


Ecolab

Latest:

Ecolab Continues Mission to Protect What's Vital With Deep Investment in Life Sciences

Ecolab is looking to the future with new opportunities to partner with Pharma for critical solutions to support drug development and manufacturing.


Chalana Damron

Latest:

PREP Act Protections for COVID-19 Vaccine Liability

How PREP Act protections will apply to potential COVID-19 vaccine-related claims.


Erin O'Hare

Latest:

Best Practices for Balancing Medical Affairs Globalization with Local Requirements

Addressing the challenges faced by Global Medical Affairs teams and how they can find balance to create maximum value for their organizations.


Corey Ford

Latest:

The IRA Impact: Navigating Its Evolving Complexities

Amid lingering questions and uncertainty, a look at ways pharma companies can prioritize incorporating the Inflation Reduction Act into their strategic planning process—and do it now.


Selene Peng

Latest:

China’s 2022 NRDL Readout

Despite the twists and turns, 2022 turned out to be a banner year for National Reimbursement Drug List’s new inclusions—and with welcomed upgrades to bidding and renewal rules.



Kevin L. Hagan

Latest:

The Quest to Fully Address Prescription Drug Affordability

The Medicare Part D cap won’t solve need for financial assistance.


Natalya Stone

Latest:

The JAKs Journey Offers Valuable Lessons for Innovators

Opportunity remains despite regulatory and access obstacles.


Jim Whitaker

Latest:

Why A New Mix of Field Skills is Crucial to Thriving in the Digital Era

Evolving preferences of HCPs during the pandemic have put an emphasis on learning new skillsets for pharma reps.


Dea Belazi

Latest:

SPBMs: Impact on Accessibility & Affordability of Gene Therapies for Rare and Orphan Diseases

The introduction of alternative payment models and specialty pharmacy benefit management (SPBM) is poised to usher in a new era of affordability for expensive gene therapies.


Michael O’Connor and Isha Arora

Latest:

The Department of Justice is Watching: Building a Data-Driven Compliance Program

Whether your company already has a data-driven compliance program in place or is contemplating building one, Michael O'Connor and Isha Arora outline four things the DOJ is now focused on that your compliance team needs to know.


Brent Herspiegel

Latest:

When to Utilize Commercial Outsourcing

When deciding on the right commercialization model, organizations must consider multiple factors, including the asset or platform they possess, the launch timing, the funding required, and staffing expertise.


Sachin Purwar

Latest:

Investing for Success: Finding the Right Launch Balance

Challenge assumptions and reset expectations when it comes to pre-launch SG&A investment to increase the odds of commercial success.


Andrew Cournoyer

Latest:

A Case for Payer Engagement and Participation in Clinical Research

Collaboration can make commercialization processes efficient and effective.


Vijesh Unnikrishnan and Ganesh Vedarajan

Latest:

The Teladoc-Livongo Merger: Life Science Manufacturers’ Darwinian Moment

The recent merger of Teledoc and Livongo into a $38 billion titan proves that the market sees opportunity in health tech. Could it be an inflection point in our race towards a digital-first care model, or is this an experiment ahead of its time?


Glen Pearce

Latest:

How Medical Affairs Can Contribute to Successful Drug Launch

Faster launch planning leads to greater access.


Enoch Kariuki

Latest:

China: The Giant Has Awoken

With a new Chinese pharma or biotech company listing on either the HKEX or STAR exchange in China almost every week, it is important consideration US pharma and biotech companies to have a focused China market strategy, writes Enoch Kariuki.