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The National Institute on Drug Abuse and several national organizations have announced a public health initiative to raise awareness about recent trends in the misuse and abuse of prescription drugs in the United States.

The Society of Pharmaceutical and Biotech Trainers is the key organization to help representatives and managers interested in such a career path.

Can George W. Bush, Tommy Thompson and Congress agree on how to move forward?

The language of sales is not so much about what is said, but rather what the customer hears and believes.

To excel as a competitor, you must be hungry - hungry for success, for results, hungry simply to become the best at what you do.

Sen. Jim Jeffords (R-VT) has introduced the Relief, Equity, Access and Coverage for Health Act, a bill that would provide refundable tax credits and other measures designed to reduce the number of uninsured and make health insurance more affordable for millions of low- and moderate-income working Americans.

How managers can win the battle of sales forc turnover.

While hospitals and physicians are using new-found bargaining clout to win payment increases from health plans, increased consumer demand fueled by the managed care backlash is hampering health plans' cost-control efforts, according to initial findings from the Washington-based Center for Studying Health System Change's latest round of community site visits.

Pharmaceutical meetings and events continue to grow as integral elements in overall promotion of prescription drugs, according to Newtown, PA-based Scott-Levin's "Physician Meeting & Event Audit," a survey of more than 3,400 doctors. The survey found that pharmaceutical companies spent $1.9 billion on events for physicians in 2000, 14% more than in 1999.

Pharmaceutical researchers are developing 402 new weapons to target cancer, many of which will be alternatives to standard radiation and chemotherapy treatments that are frequently destructive to healthy tissue as well as cancerous cells, according to a new survey by the Washington-based Pharmaceutical Research and Manufacturers of America.

The Philadelphia-based American College of Physicians-American Society of Internal Medicine has released new guidelines that state that antibiotics are not needed for most respiratory tract infections. According to these guidelines, for most healthy adults, the best treatments for bronchitis, sinusitis, sore throat and non-specific upper respiratory tract infections are over-the-counter cold remedies and saltwater gargles to relieve symptoms.

New products for rheumatoid arthritis patients are expected to dramatically improve the treatment of this condition, but will also dramatically raise the cost of treatment, according to a new report by New York-based Datamonitor. The report also found that changes in the treatment of RA will cause therapy to begin earlier, to last longer and to be administered as combinations of drugs rather than monotherapies. The result of such changes will be a dramatic increase in the cost of RA treatment overall, increasing the strain on healthcare budgets.

Personal digital assistants are only as good as their operators.

A speaker speaks out.

PMs find new ground for reinforcing marketing messages and targeting the media mix.

Everything you wanted to know from your customers and are ready to ask.

London-Government and industry have agreed there should be no weakening of patent protection in the effort to speed access to medicines in the developing world.

Grass never grew under her feet. She steadily rose to the top from the ranks of her industry. Now one of a handful of executive vice-presidents on the chairman's own management team, she co-directs the most important unit in the Pharmacia corporation, prescription pharmaceuticals, holding the title of president in that business.

Pharmaceutical executives should study their own scientists. They construct clever tools to explore convoluted phenomena. They are the true friends of complexity.

Planning fundamentals map the route to increased worldwide market share.

Build powerful brand identities that grab new customers and increase loyalty by taking a page from the experts.

To work well together, product managers and their R&D liaisons must understand each other}s needs, motives, terminology, and decision processes.

From courtship to marriage, agency selection dos and don}ts guide the way to a perfect match.

Now that the pharma sales rep market has reached its saturation point, companies must focus on retention.

Creative partnerships need realistic expectations and clear communication for successful product launch...and beyond.

Companies that fail to comply with regulatory guidelines make easy targets for investigators.

A new task force will examine European pharma}s competitiveness, innovation, and commitment to public health. The "G10" is not, as it may sound, an enlarged grouping of the world}s leading industrialized countries. It}s actually far more important than that.

Straddling the divide between drug discovery and drug delivery, Protarga doesn't fit neatly into any pharma category. It's not exactly a delivery technology company, because its products are patentable new entities that it plans to keep for itself. Nor is it purely biotech, because it works with chemical compounds. And in the end, president and CEO Nigel Webb expects Protarga to become a fully integrated pharma company-but only in the virtual sense.

Companies Face Costly System Overhauls With New FDA Regulations